AMAZE in an organization with a focus to challenge bias in schools, faith communities and after-school programs through easy-to-use curricula. We developed a new identity for Amaze that matched their credibility and ability to empower young people, so they can make a difference in our diverse world.
All Seasons Wild Bird Store
Our complete brand audit strategically positions All Seasons Wild Bird Store as a destination for backyard birders and wildlife watchers — year around. We refreshed the entire brand experience through everything from the logo and gift cards to shopping bags, store signage and new packaging for the private label birdseed.
CVS/pharmacy is a trusted drugstore resource for all the ways you care. Our collaboration with this health care leader has resulted in everything from national promotional and seasonal campaigns, brand and packaging development and in-store point of sale.
Located in Dubuque and Davenport, Iowa, Elements Acupuncture + Wellness offers the most complete integrative health methods available with Chinese medicine by board-certified and licensed Acupuncturists. To differentiate themselves in the integrative health market, they realized they needed to define and create a cohesive brand. We developed brand with both a voice and look/feel that conveyed the fact that their clients benefit from their knowledge of services that go way beyond pain, regaining vibrancy and energy for life.
FIXIT is a IT support services company that specializes in basic support for small office networks. They needed an identity that reflected their focus on "IT support minus the geek speak."
Our rapport with this Anglo-Italian inspired clothing retailer yielded a complete collar-to-cuff brand makeover. We created an icon and "cable K" pattern for everything from gift cards to point-of-sale.
A brand to stand up for. We created this colorful pattern, which was extended into Kuhlman's annual flip flop design. These were a hit with customers.
Two for the price of one. Kuhlman was looking for a coupon to give to potential investors, vendors and friends. Through savvy design we were able to give them a diecut free shirt coupon as well as table tents to advertise the stores in food courts of shopping malls.
Remember the brand. We created this fun little giveaway to keep the Kuhlman shirt patterns in front of the consumer. While the obvious use is a memory game, the game pieces also introduced customers to shirt patterns they might not have noticed before and helped them coordinate their wardrobe.
Who is lonely? Kuhlman, a fine shirt shop, was launching its Standards line. We created these in-store promotions, inspired by newspaper personal ads, to introduce customers to this staple line of shirts.
MinuteClinic is doing what they can to make health care a little easier for families across the nation. Our partnership with MinuteClinic has included national awareness campaigns, brand development and in-store point of sale.
An assortment of design á la carte ...
Napa Jack’s had everything that you would expect from a wine, beer and spirits boutique — except the snobbery. We took a full-bodied approach to create a hip, warm and charismatic identity system, direct mail, packaging, gift cards and in-store point of sale.
Let the people know. Utilizing the anti wine-snobbery tone and fun graphic patterns, we created a direct mail campaign to let the neighborhood know there was now a wine shop that fits their life right in their backyard.
Life is beautiful. Work can be too. Our collaboration with this office supplies retailer has resulted in a new directions for the corporate brand as well as brand positioning, identity development and in-store point of sale for a series of private label brands.
Open Arms of Minnesota
Open Arms of Minnesota was founded in 1986 to provide healthy home-cooked meals to people living with HIV/AIDS. Through our 4C giving program, we created a new brand identity to position Open Arms for an expanded mission—serving those living with other life-threatening illnesses such as multiple sclerosis, breast cancer and ALS.
To create a hip, posh Midwest spa that stands out from the myriad of other salon spas, we created Pagoda’s name, identity, business system, signage and advertising.
A new kind of religion. A direct mail campaign introduced Pagoda in the marketplace. The goal was to entice people to convert to Pagoda's definition of a spa — a new religion, if you will.
A new kind of religion. To launch Pagoda, an advertising campaign was created to extend awareness and position Pagoda as the place for salvation in this world.
Worship your Mother. We created a Mother's Day campaign, which was extended in-store with ceiling danglers, counter cards and bud vase signage that presented the gift package offer.
Palmer Printing is a strategic printing partner that provides account service expertise that goes beyond ink on paper.
A desire to provide men with damn nice haircuts and manly rub downs led to a new identity, visual language and advertising for this no-frills barber shop.
A brochure just for men. We created a family of logos inspired by beer, sports and cigars, then translated these into a series of beer coasters with services and pricing on the reverse. The result is a brochure chock-full of testosterone.
Walking billboards. A line of sports jerseys feature the family of brand logos that serve as a trend statement to avid Schmidtheads as well as a uniform for staff.
Every guy needs a six pack. We created a print ad to establish awareness of a Schmidty's frequency package. Our design is simple, in line with the brand personality and integrates the message.